a brand that inspires modern day muses
luxury women's wear - antwerp
BRAND GUIDELINE | logo + typeface + visual element
ART DIRECTION | onsite visual direction during photoshoot
DEVELOPMENT | application of the brand guideline to the creations of digital and printed fashion look books + flyers
GEORGINE is a high profile luxury women's wear that celebrates confidence in its audience. The designer's motto is that garments should look beautiful outside as well as from the inside; from materials to finishing each piece exemplifies only the highest quality of craftsmanship and details.
GEORGINE SPRING SUMMER 2014 collection celebrates the traveling spirit and cruise-inspired style. The art direction highlights the playfulness of the collection with double-exposed effect and a vintage vignette color treatments.
Detail shots are faded as the background of each look in order to express the dynamic and multi-facet designs of this collection.